
Pfizer Inc.
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Founded Date October 23, 1957
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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill
The makers of Viagra are set to launch a new ‘discrete’ form of the drug that will replace the iconic – and instantly recognisable – little blue tablet.
The distinct diamond-shaped tablets might quickly be replaced by a pink, rectangle-shaped ‘wafer’ that liquifies on the tongue, meaning it does not require to be taken with water.
About half of men over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million for Viagra on the NHS.
The drug initially concerned the market in the 1990s after being developed by the American pharmaceutical business Pfizer.
It was very first established in the 1980s as a cardiovascular disease medication, however trial participants observed it had an uncommon adverse effects – regular erections.
Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has made an application for a hallmark in the UK for the new type of the drug, Viagra ODF.
Viatris has actually currently introduced the Viagra ODF in Canada and advertised it as being ‘thin and discreet’ which may be more effective for numerous clients.
The distinct tablets – which can cause shame for some patients – has actually been reinvented and a new dissolvable type may be readily available to Brits in the next five years. Stock image
‘Tablets are not always bearable to patients and likewise sometimes the size of tablets might put patients off having them,’ Thorrun Govind, pharmacist and health specialist, informed The Telegraph.
She added: ‘Some men might still be discovering the concept of having Viagr humiliating, but I would hope that guys’s health and discussions about sexual health have moved on given that Viagra was first developed.’
Ms Govind thinks this brand-new style is a ‘favorable step forward’.
The brand-new dissolvable medication is thought to most likely come to the UK imminently.
Rebecca Anderson-Smith, partner and chartered trade mark lawyer at Mewburn Ellis, informed the paper that the trademark application is a ‘excellent sign’ it will be offered within the next five years.
She explained trade mark registrations can be cancelled if they are not utilized for a constant period of 5 years or more after registration. As an outcome, it appears Viatris means to release the item within the next few years.
However, granting a hallmark would not guarantee the ODF could be offered and it would have to be authorized by the Medicines & Healthcare items Regulatory Agency first.
It’s anticipated to cost the exact same as the tablet variation and to be readily available in the exact same dosages.
A total of 4.57 million prescriptions for sildenafil, more frequently understood by the brand Viagra, and other types of impotency drugs sold under the brand Cialis and Levitra, were dished out by the health service in 2023
This comes after dodgy Viagra was discovered to be Britain’s most significant counterfeit drug after more than ₤ 6.2 million of fake blue pill were seized by UK regulators in 2023.
More supplies of the erectile dysfunction drug were found than knock-off versions of painkillers like morphine.
Health officials stated online retailers flouting policies lagged the fake materials with most being imported from countries like India without a proper licence.
Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million dosages of sildenafil, the generic name for the medication best understood as Viagra, were taken in 2015.
Another half-million doses of tadalafil, another erectile dysfunction drug offered under the brand name Cialis worth ₤ 1.2 million were likewise taken.
While all medications carry prospective side impacts drugs from unreliable sources may either not work or carry extra components or impurities like heavy metals or other drugs that could be unsafe.